Folk songs have always been a vehicle for cultural knowledge, a carrier of societal norms. But often they have also been used as in instrument of cultural change and awareness creation. The flexibility of this genre comes from folk music’s orality, its ability to change with every rendition, as well as its rootedness in the culture of the community.
The song here harnesses this regenerative power of folk music, conveying the message of awareness, in this case the gendered reality of rural women' lives. Sung by women artists from Kachchh and Ahmedabad, this song offers social critique as emotional appeal.
A special aspect of the song is one of the instruments being played in the background. Called jodiya pawa or alghoza, it is a double-fluted wind instrument traditionally played by artists from north-western regions like Sindh in Pakistan and Kutch, Rajasthan, and Punjab in India.
